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CPM.calc policies

Terms of Use

Informational planning tool

CPM.calc provides arithmetic calculations and planning estimates for advertising and media decisions. Results depend on the values and assumptions you provide. They are not a quote, forecast, promise, or guarantee of delivery, reach, clicks, conversions, or campaign performance.

Use the result responsibly

Check the campaign scope, currency, date range, impressions, fees, taxes, and platform assumptions before relying on a result. Add production, agency, platform, and other costs that are outside the calculation. You remain responsible for decisions made using the tool.

Campaign planner output

The campaign planner may use a configured external provider or the local estimate fallback. Output can be incomplete or inaccurate and should be reviewed before being used in a media plan. Do not submit confidential, regulated, or personal information.

Availability and changes

The tools are provided as currently available and may change, be interrupted, or be removed. CPM.calc does not promise a particular uptime, result, data retention period, or compatibility with any advertising platform.

Prohibited use

Do not use the service to bypass access controls, automate abuse, submit spam, misrepresent an identity or affiliation, or interfere with the service or its providers.

Questions

Review the support page for the currently available support path. These terms do not create a company, partnership, agency, or official relationship with any advertising platform.