↗CPM.calcStart calculating ↘

Free advertising math, made clear

CPM
Calculator

Find your cost per 1,000 ad impressions in seconds. Then turn the number into a smarter budget plan.

01 Enter two numbers02 Get your answer03 Plan what’s next
01 The calculator

Campaign math

What do you need to work out?

Live calculation
Enter what you spent and how many times the ad was shown.
$
views

✦ No sign-up. Your numbers stay in this browser.

Your resultCalculated just now
$5.00CPM
You’re paying $5.00 for every 1,000 ad impressions.
FORMULA$500.00 ÷ 100,000 × 1,000= $5.00
02 Free AI campaign planner

TURN A NUMBER INTO A PLAN ✦

Know your CPM.
Plan your reach.

Use your calculator result or start fresh. Compare platforms, goals, budget paths, and timing in one clear plan.

✦Free to try
No card. No account. Just a useful first read.
AI campaign planner

Choose your planning route

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↗ Calculator values will be brought into the plan. You can edit them below.
$
views

Estimates use your inputs and planning assumptions. They are not a guarantee of campaign performance.

03 How it works

One metric.
More clarity.

01

Bring two numbers

Find ad spend and impressions in your ad platform, then enter them above.

02

Get the cost of reach

CPM shows what you pay for every 1,000 times your ad appears.

03

Use the number wisely

Compare campaigns, pressure-test a budget, and plan your next move.

CPM=Ad spendImpressions×1,000

CPM means “cost per mille” — mille is Latin for one thousand.